Speaking

I've been speaking on a wide range of topics over the course of my career and now as a cyber and media psychologist.

Presentations and lectures/trainings so far this year (2023) include:

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MARCH 23, 2023


BEYOND EMPATHY IN UX
What Technologists Need to Know As They Develop & Design or Human Tech

Designing experiences for users with empathy is a typical UX goal. But most of the time, the psychological and societal ramifications of such goals aren't always as clear or considered, either during and/or as outcomes of the interface and product development process. 

This session will help experience designers and appdev folks alike develop a more robust understanding of the increasingly vital role they play within the human-machine collaboration paradigm. The session also aims to peel eyes (and hearts) wide open to protect and nurture user well being and human autonomy amidst a world where the erosion of human-centeredness across cybertechnologies is on the rise.


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MAY 18, 2023


NEURO-SHAPED DESIGN
Persuasive Messaging or Challenging Audiences

Audiences resistant to specific ideas or messages can be challenging but not impossible to reach or persuade. This 45-minute session walks attendees through key factors in developing and designing neuro-shaped messages to improve their influence.

American Spaces - U.S. Speaker Program
Bureau of Educational and Cultural Affairs
U.S. Department of State

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JUNE 1, 2023


TOOLS OR CREATING ONLINE CONTENT

While this 45-minute session focuses on a range of content-centric tools, it also provides a content strategy overview for developing content specifically for social media.

American Spaces - U.S. Speaker Program
Bureau of Educational and Cultural Affairs
U.S. Department of State

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JUNE 15, 2023

GENERATIVE AI TOOLS 

This 45-minute session showcases a range of generative AI tools for content and image creation and demonstrates how to best adopt their use for social media marketing and communications purposes.

American Spaces - U.S. Speaker Program
Bureau of Educational and Cultural Affairs
U.S. Department of State

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JUNE 16, 2023

7 THINGS ABOUT AI (& AI ETHICS)  

This 20-minute presentation touched on seven (7) noteworthy and not-as-known points about AI and AI ethics to 70+ attendees, most who Zoomed in from overseas locations. Though the audience views AI with a geo-political lens, the content presented was broader in nature to offer a range of wider perspectives. 

U.S. Speaker Program
Bureau of Educational and Cultural Affairs
U.S. Department of State

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Want to bring me on as a speaker? 
Or have me train key stakeholders, departments, teams, clients or partners? 
Drop me an email and let's discuss your audience's needs, your content goals, and overall budget 👉🏽 cyberpsychologist@ruizmcpherson.com



--
Mayra Ruiz-McPherson, PhD(c), MA, MFA
Advancing Humanity In An AI-Enabled & Media-Laden World
Cyber/Media Psychologist (dissertation in progress)
Qualitative Futurist • Cognitive/Behavioral Scientist • Researcher
☎️ 703.798.2619 (text msg preferred)


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