Speaking

I speak and present on a wide range of topics.

Presentations, lectures, and professional development trainings in 2023 include:

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BEYOND EMPATHY IN UX:
What Technologists Need to Know As They Develop & Design or Human Tech (March 23, 2023)



Designing experiences for users with empathy is a typical UX goal. But most of the time, the psychological and societal ramifications of such goals aren't always as clear or considered, either during and/or as outcomes of the interface and product development process. 

This session helps both experience designers and appdev folks alike to develop a more robust understanding of the increasingly vital role they play within the human-machine collaboration paradigm. The session also aims to peel eyes (and hearts) wide open to protect and nurture user well being and human autonomy amidst a world where the erosion of human-centeredness across cybertechnologies is on the rise.


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NEURO-SHAPED DESIGN:
Persuasive Messaging or Challenging Audiences (May 18, 2023)



Audiences resistant to specific ideas or messages can be challenging but not impossible to reach or persuade. This 45-minute session walks attendees through key factors in developing and designing neuro-shaped messages to improve their influence.

American Spaces - U.S. Speaker Program
Bureau of Educational and Cultural Affairs
U.S. Department of State

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AI TOOLS FOR CREATING CONTENT (June 1, 2023)


While this 45-minute session focuses on a range of content-centric tools, it also provides a content strategy overview for developing social media content, in particular.

American Spaces - U.S. Speaker Program
Bureau of Educational and Cultural Affairs
U.S. Department of State

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GENERATIVE AI TOOLS (June 15, 2023)

This 45-minute session showcases a range of generative AI tools for content and image creation and demonstrates how to best adopt their use for social media marketing and communications purposes.

American Spaces - U.S. Speaker Program
Bureau of Educational and Cultural Affairs
U.S. Department of State

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7 ETHICAL THINGS TO KNOW ABOUT AI (June 16, 2023)


This 20-minute presentation touched on seven (7) noteworthy and not-as-known points about AI and AI ethics to 70+ attendees, most who Zoomed in from overseas locations. Though the audience views AI with a geo-political lens, the content presented was broader in nature to offer a range of wider perspectives. 

U.S. Speaker Program
Bureau of Educational and Cultural Affairs
U.S. Department of State

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Want to bring me on as a speaker? 
Or have me train key stakeholders, departments, teams, clients or partners? 
Send me an email and let's discuss your needs, content goals, and budget considerations 👉🏽 cyberpsychologist@ruizmcpherson.com



--
Mayra Ruiz-McPherson, PhD(c), MA, MFA
Advancing Humanity In An AI-Enabled & Media-Laden World
Cyber/Media Psychologist (dissertation in progress)
Qualitative Futurist • Cognitive/Behavioral Scientist • Researcher
☎️ 703.798.2619 (text msg preferred)


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